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Email Marketing

Email campaigns enable ski resorts to create a long term dialog with a customer base while encouraging loyalty and customer relationships.

Emails are ideal for communicating during the down time when customers aren’t frequenting the websites. An email campaign in the weeks before opening day can generate excitement for the impending season while encouraging advanced season pass sales.
 


Email marketing is also useful in communicating seasonal changes and updates in response to scheduled opening days, early bird specials, changes in snow fall/conditions, mid to late season deals, accommodation availability, promotions, upcoming events and last minute deals if bookings are down.

Snow Business Videos

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Snowboard Business News

Snowboarders' business make them more than just 'Frends'

Keir Dillon, a member of a seven-snowboarder crew known as "Frends," summarizes the last several months of his comrades' lives in a simple, understated ...

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Sangre Chronicle > News > High altitude fashion and food fundraiser

ANGEL FIRE Models, ski and snowboard clothing and pasta along with a new venue. What else could anyone want? Luckily the third annual dinner and fashion show called A Taste of Enchantment is this Sunday (Aug 1), with all proceeds benefiting the Shuter Library in Angel Fire.

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Lake Tahoe Prosperity Plan: Economists say health and wellness is one leg

Olympic gold and silver medalist Julia Mancuso, of Olympic Valley, is among many world-class athletes who can groom their winter sports careers in the region's high-altitude environment.

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Lovell takes top Vail Resorts post at Beaver Creek

BEAVER CREEK, Colorado A familiar face is returning to Beaver Creek to head up its operations. Vail Resorts has named Doug Lovell as its chief operating officer and vice president of Beaver Creek.

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Vail Resorts Announces Senior Management Changes in the Mountain Division

Vail Resorts, Inc. today announced changes within the senior leadership team at Beaver Creek, Keystone and Heavenly Mountain resorts. Keystone Resort Chief Operating Officer Doug Lovell has been named vice president and chief operating officer of Beaver Creek Resort and will report to John Garnsey. Â John Buhler, director of skier services for Breckenridge, has been promoted to the position of ...

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Mazda Launches MAZDA2 in North America With Branded Facebook Game

SOUTHFIELD, Mich., July 28, 2010: How do you bring a new automotive nameplate to a generation of digital natives that is connected, and lives and buys like no other? You do it in a smart, new, engaging way and enable consumers to author their own brand experience.

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Act now to lessen the economic pain of climate change

The Gulf oil spill and its devastating impact on the regions fishing, recreation, and tourism economy have magnified the true costs of fossil fuel dependence. The fishing industry is at standstill. Related jobs are being lost. These economic impacts will only continue to spread. But, if we fail to address climate change and invest in a clean energy economy, theres also plenty at risk for ...

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Ski group holds on to figures

A trade association for Colorados ski industry has decided it will no longer disclose how much business its members log each season. Colorado Ski Country USA has traditionally provided the number of skier and snowboard rider visits that each of its members recorded throughout the course of the ski season.

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Downtown sports shops to relocate

BINGHAMTON -- Berger's ski and snowboard shop and Chenango Point Cycles will move as part of the plan to construct the College Suites at Binghamton student housing complex downtown.

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Summer is for snow tricks at Copper's Woodward

Olympic medalist and X Games champion Gretchen Bleiler helps Cody Cloman,14, of Boulder with an equipment check while taking part in the Woodward Snowboard and Ski Camp at the Catalyst Terrain Park on the slopes of Copper Mountain Wednesday.

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